Car dealers aren’t necessarily keen on selling EV models, despite the governmental push toward EVs, dealers seem unwilling to provide customers with information.
Car Dealers
Website Chat Opens The Door To Customers
Choice of communication channels belong to the customer. And some customers are reticent to contact dealers by phone or email and are not quite ready to visit a dealership. They feel they will either be pressured to give out their information or they will be inundated with email replies and phone calls. That’s where the anonymity of chat can open doors.
Why the Automotive Industry Needs to Embrace Business Intelligence… Carefully
From a consumer perspective, we don’t always look favorably on the concept of big data even if it’s something that we don’t fully comprehend. The idea that companies are using information gathered about us to determine how best to market and sell to us is borderline offensive, especially in a world where new revelations continue to come to light about the end of privacy as we have known it.
Read moreWhy the Automotive Industry Needs to Embrace Business Intelligence… Carefully